Marketing Campaign Projects
Campaign DescriptionMessaging conversations220 Cost per conversation₹39.12 Amount spent₹8,600.86
Messaging & Customer Engagement
This marketing campaign focused on generating customer conversations through Meta advertising. By encouraging users to initiate conversations, the campaign supported direct engagement between the business and potential customers.
The campaign generated 220 messaging conversations, demonstrating its ability to drive audience interactions through paid advertising. The performance data provides insights into conversation acquisition costs and overall campaign spending.
Campaign Focus
Key performance objective
Conversation generation and direct customer engagement.
Campaign DescriptionMessaging conversations117 Cost per conversation₹39.59 Amount spent₹4,632.02
Targeted Messaging Campaign
This campaign was designed to generate direct conversations through paid social media advertising. It highlights the use of messaging-focused campaigns to create opportunities for businesses to connect with interested audiences.
With 117 messaging conversations recorded, the campaign offers a clear view of customer engagement and acquisition costs. Tracking these results helps evaluate advertising expenditure and identify opportunities for future campaign improvements.
Campaign Focus
Key performance objective
Targeted messaging and customer acquisition.
Campaign DescriptionThruPlays2,857 Cost per result₹0.09 Amount spent₹256.75
Video Awareness & ThruPlay Campaign
This video advertising campaign focused on generating ThruPlays, helping measure how many times the video was watched through the platform's defined ThruPlay metric.
The campaign recorded 2,857 ThruPlays at a reported cost per result of ₹0.09, with a total spend of ₹256.75. This demonstrates the use of paid video promotion to measure content engagement and audience response.
Campaign Focus
Key performance objective
Video awareness, content engagement, and ThruPlay measurement.
Campaign DescriptionMessaging conversations15 Cost per conversation₹48.12 Amount spent₹721.86
Focused Customer Inquiry Campaign
This messaging campaign focused on encouraging users to start conversations with the business through paid advertising. It represents a direct engagement approach where campaign performance can be assessed through messaging volume and acquisition costs.
The campaign generated 15 messaging conversations with a total spend of ₹721.86. These results provide a basis for reviewing audience targeting, creative performance, and potential improvements to future advertising campaigns.
Campaign Focus
Key performance objective
Customer inquiries, audience targeting, and creative performance review.