Campaign DescriptionMessaging conversations117 Cost per conversation₹39.59 Amount spent₹4,632.02
Targeted Messaging Campaign
This campaign was designed to generate direct conversations through paid social media advertising. It highlights the use of messaging-focused campaigns to create opportunities for businesses to connect with interested audiences.
With 117 messaging conversations recorded, the campaign offers a clear view of customer engagement and acquisition costs. Tracking these results helps evaluate advertising expenditure and identify opportunities for future campaign improvements.
Campaign Focus
Key performance objective
Targeted messaging and customer acquisition.
Strategy & Execution
The campaign used a messaging-first approach to reach audiences with a clear reason to start a conversation. Audience targeting and campaign delivery were considered alongside the cost of each conversation, allowing the performance to be evaluated not only by volume but also by the efficiency of the advertising spend.
Performance Insight
The campaign generated 117 messaging conversations at a reported ₹39.59 per conversation. These results can be used as a baseline for testing new creatives, refining targeting and improving the quality of enquiries generated by future campaigns.